• Over 500 Dem superdelegates have prematurely declared for Clinton.
• Superdelegates can switch. Fairness won't prompt them, but fear might — fear of losing.
• Action needed: Show overwhelming evidence that only Sanders can beat Trump.
Progressive advocates protest rules that give "superdelegates" undemocratic power over the Dem nominating process.
Sanders folks cry foul, and they're right. Democratic Party rules are rigged to let party insiders control the nomination.
"I don't care who does the electing, so long as I get to do the nominating."
Meanwhile, Sanders supporters urge the Dems to assign superdelegates proportional to his wins in 19 states (and counting). While fair and rational, this appeal will go nowhere. Most superdelegates likely feel it's their duty to support Clinton, the 'presumptive' nominee.
So, what might penetrate the "Hillary bubble" surrounding these superdelegates, the Party faithful? What might drive a wedge? Pry open their minds just a crack to consider a different possibility?
The answer: FEAR.
Fear of losing in November. No one wants to be responsible for losing the White House in 2016. It's the FUD factor: fear, uncertainty, doubt.
So how do we inject fear? Uncertainty? Doubt? We use evidence. We spotlight results of dozens upon dozens of voter surveys that pit Sanders against Trump and Clinton against Trump.
Taken together, this consistent evidence reveals in starkest terms how strong Sanders is — and how frighteningly weak Clinton is against the GOP.
Before other GOP contenders quit, Sanders outperformed Clinton against all of them. Without exception. You'll find aggregated data at BernieWorks.com.
One more thing. While Clinton is performing poorly against Trump, she did even worse against the other GOP crazies.
Thus superdelegates must ask themselves:
Can the Party afford a candidate whose performance against the GOP amounts to a coin toss?
Are we willing to bet the Party and the White House on a coin toss?
How frightening is that? How much risk must we tolerate and uncertainty must we bear to keep blindly supporting a failed leader?
Is supporting "Coin-Toss Clinton" a bridge too far?
...Especially when there's a stronger, straight-up candidate who's beating Trump left and right — and winning hearts and minds like no one else.
All 500+ superdelegates who have prematurely declared for Clinton now face this agonizing question. It's something to lose sleep over.
We hope that fear, uncertainty and doubt haunt their troubled dreams...until they do the smart thing, the safe thing, and switch to Sanders.
*We tally matchup polls published at RealClearPolitics.com — all the polls that match up both Sanders and Clinton against the GOP. This method helps ensure a meaningful comparison of electoral strength, i.e., "electability." Wins, losses and point spreads were recorded for each candidate in a given poll, using the same sampling, surveying the same voters and asking the same questions in the same span of days. In other words, apples to apples.